Hi guys, you should know why it is important to have a logo & how we design logos which is a part of brand management. We will be answering the following questions – Logos that make an impact?

What does your logo tell about your product?

Do logos make a difference between you & the competitors?

Which tools do we use to design logos?

How can we help you manage your brand?

What impact does a logo make?

A logo is the main eye of your brand, it’s a very attentive identity that every company needs. It’s the first impression which is crucial for users to make the decision. Hence logos are important.

A logo is a trace for the brand & its services, it is the value you want the users to perceive  through it. It’s the first identity development towards brand growth. If your logo is not attractive & doesn’t deliver the right message, then it’s a waste, the perception of users changes. So it’s necessary to have a logo as it leaves a unique impact.

What does your logo tell about your product?

Logo barks about your services, so you need to design something that is scary for competitors & friendly for users. If you see big brands like facebook or whatsapp, their logs describe them, for example whatsapp has a green logo with a phone symbol that represents their service. Same way you also need to make something identical.

Do logos make a difference between you & the competitors?

A logo describes a brand. If there are two same looking logos, the user is going to get perplexed. You tell me if I have a food product with the same logo, which one will you buy. You might buy the competitor’s product & this is a disadvantage for us. That’s why your logos need to be different.